Actually in the middle is:
Social Media Marketing…. was a bit more helpful in that it contained more useful information about general marketing and explored avenues such as worker for others or working for self.
Jumped right into it with the first chapter,
- ‘Understanding Social Media Marketing’, (legit provided an overview),
- Discovering Your SMM Competitors (follow the consumer preference and learn from competitor, tools to monitor),
- Getting in the SM frame of mind (levels of online engagement),
- Launching SMM campaigns and developing your SMM voice (writing for web),
- ‘Finding the right platforms’ (overview chapter, then specific advice for each major social medium),
- and some other good general marketing and small business advice.
Thumb Sideways!!! I’m feeling generous.
What are the best books you’ve found to help you maximize social media for business?
Share in the comments below!
The Business Boutique 